Home Instead Senior Care

After their own experience with an elderly relative, Paul and Lori Hogan saw an unfulfilled need for non-medical in-home care services. In 1994, they founded Home Instead and began providing unique services - such as household help, transportation assistance, and companionship to senior citizens in the Omaha, Nebraska area. Their efforts to help bring more independence to seniors were well-received, and the couple began selling franchises in 1995. Now, Home Instead is an international force, employing around 65,000 care specialists trained out of nearly 900 locations around the globe.


Start-up Cost:$53.33K - 69.47K



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